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The emergence of China as the largest credit cards market in Asia, the continued success of Australia as the most profitable global credit cards market per card and the strong decline in the region's credit cards loss rates are just some of the highlights that make Asia-Pacific one of the most interesting and vibrant arenas for credit cards.
The Dragon Banker’s Asia-Pacific Credit Card Industry Report 2016 covers 6 credit cards markets across the Asia-Pacific, each of which has a powerful and interesting story to tell — from the well-developed markets of Hong Kong, and Singapore; to fast-growing developing markets such as Vietnam and the Philippines. This report covers the following Asian markets: · Singapore · Hong Kong · Malaysia · Indonesia · Vietnam · The Philippines |
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The report looks at the market share of the markets, along with the main strategies the banks are using to increase their market share, how they measure profitability, and some of the main challenges they are having in terms of acquiring more clients and increasing the credit cards in force, along with how they are increasing the number of charges on a cards and the key trends in the market. This report is indispensable for any consumer banking executive working in the credit card industry within Asia-Pacific.
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Banks and institutions mentioned in the report
OCBC Bank
DBS Bank UOB Group Standard Chartered Bank Citibank Bank of China (Hong Kong) China CITIC Bank International Hang Seng Bank Wing Lung Bank Maybank CIMB Publ Bank RHB Bank Hong Leong Bank VietinBank Vietcombank Agribank Bank Mandiri Bank Rakyat BCA BNI Bank Danamon Mastercard Visa |
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